What is your definition of enjoyments? Forget what you know, there is a new definition in town. Enjoyments is a unification of diverse Ugandan cultures with beer lovers, it is a celebration of Ugandan music, art and fashion. Enjoyments is a toast to Uganda’s leading beer Bell.
Revelers witnessed the true Bell enjoyments at the just concluded second edition of the Bell ObaFest a 3-day fest that happened at the shores of Lake Victoria.
Bell Lager united beer lovers in a celebration that marked the official unveil of its latest innovation; Bell Citrus, a zesty-flavoured beer in a colourful display of fireworks and energetic dance performance.
Guinness, Bell Lager, Bell Citrus and Pilsner Lager, unanimously curated special experiences unique to the individual brands, that catered to football fans at the Guiness premier league matchday showcase, not forgetting yet bigger news with a new Pilsner variant, Pilsner King that uniquely popped out as you walked into the main festival grounds.
The cultural hues left many reminiscing of their unique cultural heritage and of course, a new refreshing taste of Pilsner King, while the Bell Citrus electric avenue got everyone hands on through artistic expressions like body art and crews sharing a jug of Bell Lager and some nyama choma at the Bell Lager arena.
As a brand that promotes inclusivity, Bell and its partners provided an inclusive space for persons with special needs to enjoy themselves and have the best of ObaFest.
A diverse Ugandan-based music lineup got revellers on their feet throughout the three days with performances from legendary stars like Bebe Cool, the Blu 3 trio, Maddox Ssematimba, Myko Ouma, Vinka, and sweet melodies of Elijah Kitaka alongside Double Black.
Kika Troupe and Alideki Brian spiced up the festival with a traditional twist to the performances, with an extensive line-up of some of Kampala’s DJs with an unexpected but interesting Ssuna Ben takeover on the last day.
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